Music marketing
run by people
who give a damn.

Who we are

ShiftedLabz is a music marketing company based in Chandigarh, India. We run performance ad campaigns and creator seeding campaigns for independent artists — focused entirely on results that outlast the campaign.

What we do

Meta, Google, and Snapchat ads. Instagram audio and creator seeding. Live show and ticketing campaigns. Brand and IP performance campaigns. Every campaign is built around conversion, not vanity metrics.

Our approach

We don't optimize for a spike that dies when spend stops. The goal is to trigger the platform's algorithm — so the song keeps growing after the campaign ends. Long tail, not short spike.

Who we work with

Independent artists, artist management companies, labels, and creative brands across India. We work with a focused roster of artists at a time — so every campaign gets full attention.